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Artisan Ally — Social Media Part 2

Helena Kaufman

by Helena Kaufman

Zero to Hero in 140 Clicks of the Keys

In Twitter, a fun and fast moving social media site, your mini message really has to count.

You’ll enter your compact message in a rectangular comment box that counts down from 140 to 0 when you reach your message length limit. Each key stroke choice counts so language and punctuation can get ‘relaxed’ with creative abbreviations. You’ll see even links and web addresses are abbreviated with special software to give you more ‘chat’ space. A recent Social Media Marketing Report noted that 67% . . . → Read More: Artisan Ally — Social Media Part 2

Artisan Ally — Social Media Part 1

Helena Kaufman

by Helena Kaufman

Your Place and Profit in Social Media

This expanded Artisan Ally series explores how to apply your communication resources to best advantage when you secure your place on the fastest moving and farthest reaching, interactive marketing map-ever. We’ll look at ‘where to be’ as well as the critical ‘how to be’ so that you use your time online most effectively in achieving your primary goal in social media participation.

What’s the #1 benefit to you for participating in social media? It’s the #1 element common to all social media – . . . → Read More: Artisan Ally — Social Media Part 1